浏览 5922 次 / [ 平面设计 ] ALMA 古巴老牌咖啡包装设计-Taylor [8P]
  • 发布时间 2013-10-15 04:58
  • ALMA 古巴老牌咖啡包装设计-Taylor [8P].jpg



    In the 1940s, Cuba was the world’s biggest exporter of coffee, shipping 20,000 tonnes of beans every year. But then came the Revolution and with it a sure and steady decline in production. By 2012, Cuban coffee, once the world’s favourite, was on its knees, and it looked like nothing could save it.

    Well, that was before Phillip Oppenheim – a former MP and card-carrying Cubaphile – got together with some old pals to restore Cuban coffee to its rightful place. He asked us to help with the branding, but we were so impressed, we ended up investing in the business and becoming partners, too.

    We came up with the name Alma de Cuba (soul of Cuba) and channeled the spirit of Cuban folk art (via our resident Latin American illustration genius) to create an evocative design scheme which, hopefully, has just as much soul as the coffee itself.


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    在20世纪40年代,古巴是世界上最大的咖啡出口国,每年运送20,000吨豆。但后来革命,它肯定和稳定的产量下降。到2012年,古巴咖啡,曾经是世界上最喜欢的,是在其膝盖上,它看起来像什么可以挽救它。

    嗯,这是之前菲利普奥本海姆 - 一个前国会议员和卡承载Cubaphile - 与一些老朋友聚在一起,恢复其应有的地位古巴咖啡。他要求我们帮助与品牌宣传,但我们如此深刻的印象,我们结束了在商业和投资成为合作伙伴,也。

    我们想出了名称阿尔玛古巴(灵魂古巴)和引导创建一个令人回味的设计方案,希望有尽可能多的咖啡本身的灵魂精神的古巴民间艺术(通过居民拉丁美洲插图天才) 。


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    (无法查看图片? 提醒修复 )